Rowan started writing about cars after teaming up with FemmeFrontaal, one of the leading online car magazine for women in the Netherlands. Her passion and dedication for the automotive industry carries her to her current position as editor-in-chief.
During her career, Peperkamp has driven countless different cars: from tiny to huge and from affordable to โkeep on dreamingโ. ยซMy love for the technique and the aesthetics of cars grew exponentially over the years. Now I cannot imagine a life without working with cars or a life without owning a car ยซ, she says.
With a degree in Media, Information & Communication, Peperkamp states that ยซit is really important to let the female voice be heard, especially in the motoring industries. I think my appointment to WWCOTY will be a good opportunity to position myself as expert in the Dutch automotive since I can convey Dutch female preferences. As a jury member I will also reinforce my passion for tracking the newest cars and the developments within the motoring industryยป.
At FemmeFrontaal it’s all about the feminine view on cars: by women, but for women and men. They believe that women – the non-petrolheads too – look way further than only the colour of the car and that a car can reflect someoneโs personality. Peperkamp loves to share her car experiences with anyone who wants to hear them.